If you were to look up “professional sports teams in Atlanta,” only two out of the four professional teams in Atlanta home pages shows up on the first page. The Atlanta Braves and the Atlanta Falcons have properly implemented a Search Engine Optimization program. The Thrashers and the Hawks are potentially losing revenue due to their lack of support from a search engine marketing agency, specifically an Atlanta SEO firm.

Tourists that are visiting Atlanta and are looking for a good sporting event to attend are much more likely to come across the Braves and Falcons and therefore increase their revenue. Especially in the economic downturn that we’re currently in, a search engine marketing agency can be a huge asset.  By combining advanced paid search tactics and a strategic SEO plan, search engine marketing firms separate their clients from the competition.

Some professional sports teams have their own search engine marketing agency that is in house. But for the most part, companies reach out to outside agencies to better optimize their website. These Atlanta SEO firms that have helped out the Braves and Falcons have done a great job in establishing their websites in good position for search.

Implementing a proper SEO plan does not have an immediate return on investment. It takes strategy and time for the full results to show. When the results do start appearing as searches are made, you will really notice a difference. The best part about SEO is that the work that the search engine marketing agency does is permanent. When the company has achieved its SEO work goals and has stopped working for the client, the page rank does not begin to die off. That work being done is a constant that doesn’t disappear. You can however lose your page rank if your competitors continuously use a search engine marketing agency and you stop using yours.